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(AT) Be the Change Webinar – The End of Outreach: Recognizing Unmet Conservation Audiences

April 20, 2021 @ 12:00 pm - 1:30 pm

(AT) Be the Change Webinar – The End of Outreach: Recognizing Unmet Conservation Audiences

April 20 @ 12:00 pm – 1:30 pm

Program: Be the Change Webinar – The End of Outreach: Recognizing Unmet Conservation Audiences

Speaker:  David Buggs – Chief Diversity and Inclusion Officer with Texas Parks and Wildlife Department

Dates:  Tuesday, April 20, 2021

Time:  12:00 Noon – 1:30 PM Central Standard Time

Location:  Online via the WebEx Platform

Program Description:

The conservation community has come to realize that broadening the audience of people who care about our Natural Resources is important to the relevance, support for, and sustainability of, our ecosystems.  Yet, outreach programs have long been a staple of conservation organizations for recruiting new users and creating interest in the outdoors. In recent years, the landscape of our population has become more diverse and more urban.  And while the broad support for conservation has increased, active conservation supporters have decreased and remained dominated by a mostly white and predominately male constituency. How do we create a paradigm shift to increase the support for conservation without forcing assimilation and without losing current supporters at the same time?

If you are unable to attend this live presentation, the recorded session will be available following the event.

Remember, these webinar sessions are open to any and all, so invite your family, friends, and colleagues!

How To Join:

Registration Link: REGISTER NOW

You will receive an email with the event link.

USING WebEx:  If you’ve never used WebEx as a platform at all, the WebEx Guide is a great place to start.  This guide has information on what equipment is needed, what steps to take to get connected and a test website to log into a test WebEx meeting to check your connections –


Michelle Haggerty – Texas Parks & Wildlife Department –

Mary Pearl Meuth – Texas A&M AgriLife Extension Service –

LOGGING VH:  You can earn AT (amount TBD based on length of presentation) attending the April 2021 Be the Change webinar.  Log as AT: TMN Tuesday.

You can count this session as Advanced Training hours, whether you participate in the live presentation or watch the recorded session (available after April 20th).


If you have questions or need more information you can check out these links WebEx help guideBe The Change (

Save the Dates for Be the Change Webinars in 2021

April 20 / May 18 / June 15 / July 20 / August 17

September 21

The Texas Master Naturalist Program is happy to announce a new mini-webinar series, “Be The Change”, dedicated to exploring diversity, equity & inclusion opportunities in our natural resource and conservation community. Just as the natural world thrives with biodiversity, our Texas Master Naturalist Program is dedicated to engaging all audiences in conservation, education and stewardship.

One of the goals with this mini series event is to start and continue to conversations about diversity, equity and inclusion amongst the Master Naturalist membership. Another goal of this series is to build a strategic guide or ‘playbook’ for TMN Chapters to use for years to come as they build diversity, equity and inclusion programming into their chapters’ activities. Speakers will share discussion questions and action items for each chapters & members to consider and execute as the series builds towards a capstone workshop – tentatively to be held Spring of 2022. This chapter-developed diversity strategy guide or ‘playbook’ will be a living document, focusing on the goals and action items chapters intend to take for increasing and/or retaining diverse members, along with reaching diverse audiences with their outreach programs. Hopefully this is a document that local chapters can build from for years to come.

Kicking off in March with our TMNTuesday event, this mini-series will run April through September on the third Tuesday of the month (tentatively based on speaker availability). Each of the series will be one hour held at the 12-noon hour CST to allow TMNs to join over the lunch hour if still engaged in the workforce and each will also be recorded for viewing later. These sessions can also count for at least Advanced Training 1-Hour.

Tentative Dates:

Speakers and final dates will be announced in the coming weeks. Check back here for more information about speakers soon!

Be The Change


April 20, 2021
12:00 pm - 1:30 pm
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